ERIC PRYDZ is back with his PRYDA party and a new central London Warehouse location. Spanning 3 huge industrial arches and a large outside space, the event is powered by Funktion1 sound and is the perfect excuse to remove yourself from the standard club environment and embark on a summertime adventure…
In the main arch Eric Prydz is joined by rising superstars, Gui Boratto and Popof with support from Brick Lane cool cats Finale (www.finale-london.com).
Eric Prydz needs no introduction and stands alone in his ability to mix commercial success with underground notoriety. Acknowledged by Beatport as one of their biggest selling artists of all time, he runs his own labels including PRYDA and the more techno orientated Mouseville. He’s featured at every major festival and event around the globe, and with his first artist album ready to drop on Pryda Recordings this is your chance to see a unique artist in a truly underground setting.
Gui Boratto originates from Sao Paulo, Brazil and is firmly establishing himself as one of the most in demand artists across the globe. Working closely with Kompakt he boasts a continuous string of very successful releases on K2, Audiomatique, Renaissance, Harthouse, and Plastic City amongst others. If his last road block appearance at London’s Cable is anything to go by, it’s best to get in quick.
Finale have been rocking dance floors in East London for over 12 months with some very cool parties at the Brick House and with Muak at Egg…make sure you get down early to hear these guys delivering some Balearic Bohemia.
In arch 2 we welcome special guests Lost Souls (www.lostsoulspromotions.com). Lost Souls have been putting some of London’s most cutting edge techno events with special guests that have included Cristian Valera, Carl Craig, A Guy Called Gerald and much more. This time round they are taking control of arch 2 with very special guest Par Grindvik from Adam Beyer’s label Drumcode.